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Are Short Codes charged at a standard or premium rate to my customers?


Messages sent from a handset to any Short Code are charged to the sender at their standard network rate.

Most short code services nowadays are used to enable individuals to text in a response to a marketing Call-To-Action. An ad may encourage the reader to “Text INFO to 81045 for more information”, for example.

Our service receives the text, forwards the inbound enquiry on to our client, and then optionally sends back a “Thank you for contacting us” text message. This message is free for the recipient to receive.

A small number of short code services do send back premium rate messages. This occurs when the service provided is a chargeable service, and the message being sent back to the handset is charged at the rate of the service.

These services are highly regulated and organisations wishing to run such premium services have to be registered with PhonepayPlus and have their service approved by both PhonepayPlus and TextAnywhere.

For more information on our range of short code services, please take a look at our TextPremium service.


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